Joie de Vivre Free Night Promo

October 30, 2009 on 8:48 am | In California, Golf Resorts, Hotels, Los Angeles, San Diego, San Francisco |

Joie de Vivre, California’s largest boutique hotel collection, is sharing the joie of travel with a “Third Night Free” deal at its 35 properties through June 15, 2010. Anchoring its fall-winter “Joie of Life” campaign, the promotion invites guests to turn two-day stays into three-day getaways when they book three nights at www.joieoflife.com   to May 31, 2010.

Joie de Vivre’s ambitious “Joie of Life” campaign seeks to inspire people to embrace joie — a new way of looking at joy — and explore living joyfully, happily and exuberantly.

The campaign portal www.joieoflife.com  features an integrated social media platform that encourages engagement about what joie means alongside a more traditional travel menu of hotel packages, the brand-wide “Third Night Free” offer, and contests.

In addition to the Third Night Free Offer, the Joie of Life microsite features a Jump for Joie Photo Contest.

Enter the first of three contests by 10 a.m. PST on Nov. 19 to win Jump for Joie contest prizes, including free stays.

Winners of the photo contest will be chosen by popular vote; Create Joie: Explore joie in the social media section, and find out how to sign up to receive last-minute hotel, restaurant and spa specials through December 2009 with Joie de Vivre’s Mobile Mondays, Twitter Tuesdays and Facebook Fridays. The section also features the new Joie de Vivre blog, YouTube videos, Twitter tweets and Facebook postings. Share the Joie: Send e-cards to friends and family, or submit thoughts on what joie means to you. Find It: Book hotel packages designed to appeal to families, pet-lovers, culture seekers, and sybarites.

For more information on the Joie of Life campaign, visit www.joieoflife.com

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