Hilton Worldwide signed a franchise agreement with Martinez Hotels & Resorts to bring its DoubleTree by Hiltonbrand to Ireland. Since opening its first European hotel in 2008, DoubleTree by Hilton now has almost 60 properties trading or under development across the region. The deal will see Dublin’s renowned Morrison Hotel reopen as The Morrison Dublin, a DoubleTree by Hilton Hotel in early February, following a $9.3 million refurbishment featuring a new interior design from Dublin-based Nikki O’Donnell Architects (NODA). Centrally located on the banks of the River Liffey, the 138-room hotel is surrounded by shops, bars and restaurants.
The hotel is ideally located for guests seeking to access Dublin’s International Financial Services Centre top tourist attractions, plus sporting and concert venues, such as the Aviva Stadium and O2 Arena, the Bord Gais Energy Theatre and the Guinness Storehouse. The Temple Bar area, whose atmospheric, cobbled streets are home to the cultural and entertainment heartbeat of the city, is a short walk across the river from the hotel.
The Morrison Dublin, a DoubleTree by Hilton Hotel will feature two restaurants and a bar, details of which are to be revealed shortly. Hilton Worldwide currently operates four hotels in the Republic of Ireland, all located in the capital city of Dublin. Its flagship Hilton Hotels & Resorts brand has a strong presence in the city and its surrounds with three hotels, while the luxury Conrad Dublin completes the portfolio.