|Portland, Maine (May 1, 2018) – Portland-based adventure company, Back40, is making waves in the outdoor recreation industry with the launch of its new outdoor adventure marketplace. Founded in 2017 by outdoor enthusiasts Henry Gilbert and Tom Ryan, Back40 marks a significant shift in the Maine outdoor recreation industry. The company aims to tap into an underserved market of adventure seekers while positioning Maine as an innovation leader in the world of outdoor recreation.
The idea for Back40 came to Gilbert while working for a non-profit dedicated to rural economic development in Maine. He identified an opportunity to help rural recreation providers reach a broader audience, and set about bringing Back40 to life. This new marketplace strives to bolster Maine’s traditional outdoor recreation industry by giving it the technological wherewithal to reach a much larger market. Gilbert and Ryan envision a future in which outdoor guides are at the center of a thriving modern tourism economy.
“We’re thrilled to announce the launch of Back40 after nearly a year of hard work and countless conversations with Maine guides,” says co-founder and CEO Henry Gilbert. “Our goal is to break down economic barriers and establish new connections between outdoor guides and the community at large.” The marketplace allows guides to create fully customized adventure listings, controlling their own itinerary, schedule, and pricing. Customers can then browse, compare, and book trips from a wide variety of options. “We want to empower guides to build their own businesses while simultaneously educating the public about great opportunities to experience the outdoors with a local guide,” says Gilbert. “We view a more engaged outdoor adventure community as a win for everyone”
Back40 is a new community marketplace that connects adventurers with outdoor guides throughout New England. The platform allows local guides to create custom listings and in turn lets customers seamlessly browse, compare and book a variety of unique experiences. Back40 seeks to foster a thriving outdoor adventure community that serves both industry professionals and outdoor enthusiasts while promoting enjoyment of the natural world.
For more information, contact Back40 CEO Henry Gilbert at email@example.com or become a part of the community at back40adventures.com and see for yourself what all the buzz is about.