Delta Air Lines will become an International Partner of the Masters, after agreeing a deal with Augusta National.
Delta joins other major brands like UPS and Rolex as ‘international partner’ sponsors starting at the April 5-8 2018 event.
It is one of golf’s four majors held at the iconic Augusta National annually.
“The business relationships we cultivate assist in our efforts to meet the unique and high expectations of quality established by our Founders many decades ago,” said Billy Payne, Augusta National chairman.
“Delta Air Lines is a welcome addition to our family of partners, and I know their enthusiasm for the Tournament – not to mention their own standards of excellence – will greatly enhance the Masters.”
Delta will promote their association with the Masters via advertising and social media, and offer ‘exclusive hospitality experiences’ for major Delta partners and customers, according to CEO Ed Bastion.