British Airways is launching two new ski routes and claims to be offering more winter flights from Heathrow for under £40 than ever before.
The new Heathrow flights to Grenoble, which give access to some of the most popular European ski resorts, will depart on Saturdays from December 2 with fares starting from £39 each way.
Skiers will also be able to reach the Italian slopes via Turin from £40 each way.
The airline already operates flights between Gatwick and the Italian and French ski hubs during the winter season, so the new flights from Heathrow will take the number of weekly flights to the two cities up to 18.
Additional flights from Heathrow starting from under £40 each way next winter include Tallinn, Amsterdam, Milan and Billund.
Flights to Salzburg from Heathrow will double from two to four per week and there will be two additional weekly services to Innsbruck.
Frequency to Reykjavik will also be doubled with two direct flights a day from Terminal 5 and Sofia and Zurich will benefit from an additional service each week.