Virtual Reality Comes to the Home of Golf
The Old Course Hotel, St Andrews, Announces Ground-breaking Partnership with AboutGolf
State-of-the-art technology comes to the ancient home of golf today following a partnership between AboutGolf Europe and the Old Course Hotel Golf Resort and Spa, St Andrews. Overlooking the iconic Old Course, the Old Course Hotel is offering golfing pro and beginner guests the chance to practice their game, whatever the weather.
The leading European distributor for the highly-acclaimed AboutGolf simulators have installed their AboutGolf Curve model in the hotel, the most advanced and immersive simulator in the AboutGolf Range. It is the ideal equipment for guests looking to brush up on their golf skills, play on new courses or enjoy a golf themed events and parties. For anyone wanting to practice their game before a competitive match, the Old Course Hotel-owned The Duke’s Course will be rendered for play on the simulator.
Situated on the ground floor near The Pro Shop, the new equipment will be available for all guests and visitors. Thanks to the AboutGolf 1400 and Flii software, they will be able to enjoy playing the world’s leading golf courses including Whistling Straits, host of the 2020 Ryder Cup, short forms of golf and a range of fun drills that will appeal to the whole family.
The simulator is driven by AboutGolf’s proprietary 3trak technology, AboutGolf’s patented, three-high-speed camera and tracking system. Utilising this technology allows the AboutGolf simulators to present every piece of data and information a golfer could ask for, delivering the best indoor golf environment on the planet to the Old Course Hotel.
“At the Old Course Hotel, we are always striving to improve customer experience for all guests and partnering with AboutGolf to provide a simulator experience throughout the year was the ideal next service step for the venue,” said Ayden Robert-Jones, Head Professional at the Old Course Hotel & Spa. “AboutGolf’s approach to ensuring all layout and service requirements were considered as part of the design and delivery of the simulator has allowed us all of the tools required to deliver an unmatched customer experience.”
James Bowker, Director of Sales for AboutGolf Europe, commented: “The opportunity to partner with one of the world’s leading golf destinations is a fantastic opportunity for us and shows the growing belief within the industry of the value of indoor golf simulators and venues. The ability to play, practice, coach and fit in one location will now be possible for all Old Course guests thanks to the data and accuracy that no system other than AboutGolf can provide.”
About Destination St Andrews
The Old Course Hotel, Golf Resort & Spa in the birthplace of golf, St Andrews, Scotland, is Five-Red-Star rated and recognised as one of the most luxurious resorts in the world. This resort includes the world-renowned Hotel and Spa standing within 10 feet alongside the Road Hole fairway of the Old Course. Its Road Hole Bar can serve a Scotch from any of the 212 active distilleries in Scotland and offers a panoramic morning breakfast buffet second to none. Its Jigger Inn pub is visited by most players and caddies after finishing a round. Hamilton Grand, built in 1895 and renovated by Kohler in 2013, consists of 26 luxury apartments for sale overlooking the North Sea, the Royal & Ancient clubhouse, the 1st tee and 18th green of the Old Course and the community of St. Andrews. The Duke’s Golf Course and the Kohler Waters Spa serve both the residents of Hamilton Grand and the guests of the Old Course Hotel.
About Kohler Waters Spa at the Old Course Hotel
The Kohler Waters Spa at the Old Course Hotel is the first Kohler spa experience outside the USA. Kohler Company, the owning company of the Old Course Hotel and its Kohler Waters Spa is well known worldwide for its plumbing products but also the ownership and management of resorts in the USA and Scotland. The Kohler Waters Spa at the Old Course Hotel reopened early 2018 following an extensive multi-million refurbishment. With a focus on the therapeutic benefits of water, Kohler Waters Spa offers replenishing experiences that re-create the healing properties of Earth’s natural mineral-rich